Do credits on TV matter?

So the BBC is being forced to rethink the way it scrunches the credits into a corner. Which is great news for actors and crew who like to see their name on a show they've worked on. And great news for people who actually care who did the music or the dubbing or who the executive producer was. But how many ordinary viewers actually give a monkey's? Do you watch the credits? Do you care if they're squished - or even cut? Or do you think they should be shown out of respect for the creators?